Audience Research Shows Festival Goers Undeterred By Recession AIF Festivals Generate Over £135 Million For UK Economy, £16.3 Million For Local Businesses More To Festivals Than Youth And Music The huge value and contribution of UK festivals to the British economy has been quantified in an overreaching survey of 3,300 festival goers undertaken by the Association of Independent Festivals (AIF).  AIF member festivals alone, which include Secret Garden Party, WOMAD and Glade, attracted around 340,000 people this summer. Spending an average £408 per person, they contributed in excess of £135 million into the UK econ...

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